Our Agencies: Argonaut

We discover the icon in every brand.

About

We discover the icon in every brand working with clients at pivotal points of inflection through Brand Building, Brand Scaling, and Brand Comebacks.

Marketing Science
Brand and Media Strategy
Integrated Creative Campaign Development
Brand & Project Management
Production Including In-house Maker Studio

Work

Fitbit

ARGONAUT scaled Fitbit from a grassroots marketer to a household name. Our "Find Your Fit" platform helped consumer reappraise what fitness could mean by inspring them to find it in their daily lives.

Different cartoon characters on a green background

Cricket Wireless

ARGONAUT gave Cricket Wireless a comeback by breathing a refreshing sense of optimism into a category full of fighting. The "Something to Smile About" platform and the brand world full of joyful characers has turned Cricket Wireless into the nation's fastest-growing prepaid provider with 18 consecutive quarters of growth.

Two women at a cash reigster looking at the window

NerdWallet

Through the "Turn to the Nerds" platform, ARGONAUT was able to build the NerdWallet brand from its performnace-marketing DNA to a coveted resource leading to a $1.5B IPO.

Honey Bunches of Oats

Amidst a declining category, ARGONAUT used the power of an earworm to turn around Honey Bunches of Oats. Our Rhymes with Delicious campaign celebrated the ultimate crowd pleaser of a cereal and led to 13 consecutive months of brand growth and the brand's highest share to date.