LATEST NEWS
Experience Marketing Agency George P. Johnson Strengthens Global Alignment with Strategic Leadership Appointments
George P. Johnson (GPJ), the world’s leading strategic experience marketing agency and a member of Project, A Creative Alliance for the Ambitious™, announces a series of key leadership appointments across the EMEA region and globally. Oliver Ehmke will assume the role of Managing Director, Middle East and Africa, based in Dubai, Jonathan McCallum moves into the position of Managing Director, Europe and Jens Arnegger has been appointed Country Manager, Germany.
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Burger King names Praytell US PR AOR
Burger King has named Praytell as its U.S. public relations agency of record. The partnership began in November. It followed a competitive, multi-phased agency review to identify a communications partner with the “strategic rigor, cultural fluency and integrated thinking” needed to support the brand’s next phase of growth.
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Motive Agency Welcomes Former BMF Exec
Motive has appointed Ed Starr as its new SVP of Market and Business Development, where he will focus on the agency’s growth strategy, diversification efforts, and expansion into new categories. Most recently, Ed served as the Managing Partner of integrated creative marketing agency BMF.
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George P. Johnson Names Ken Madden Global Chief Technology & Innovation Officer
George P. Johnson (GPJ), the world’s leading experience marketing agency, today announced that Ken Madden has been promoted to Global Chief Technology & Innovation Officer.
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Praytell Promotes Katelyn Driscoll To President
Praytell has promoted Katelyn Driscoll to president. Driscoll, who joined Praytell in 2018, will oversee Praytell’s client portfolio, growth strategy and talent development. She is filling the role after Beth Cleveland was promoted to CEO.
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The holding company that prefers marriage to speed dating
Project Worldwide is extending its footprint into India. The employee-owned advertising collective that boasts of the century-old George P. Johnson in its roster of agencies, is unveiling its specialized agencies, OS Studios and NOMOBO, in this thriving market. Focused on tapping into India's rich talent and burgeoning digital scene, Project Worldwide champions collaboration and integrated service offerings.
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OS Studios Brings its Global Fan Z Model to India’s Gaming Market
OS Studios, part of the Project Worldwide network, has expanded to India with operations across Bengaluru, New Delhi and Mumbai. The agency, known for its work with Pokémon, Call of Duty, Major League Soccer and the NBA, will focus on improving the quality of gaming and esports experiences in the country.
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